SoundCloud founder Alex Ljung says his streaming platform is “here to stay” after laying off 40% of its staff earlier this month.

“There’s an insane amount of noise about SoundCloud in the world right now,” Ljung wrote in a blog post, likely in reference to last week’s Techcrunch article about SoundCloud’s short-term future. “And it’s just that, noise. The music you love on SoundCloud isn’t going away, the music you shared or uploaded isn’t going away, because SoundCloud is not going away. Not in 50 days, not in 80 days or anytime in the foreseeable future. Your music is safe.”

Ljung adds: “Along with each of you, we’ve built this incredible creative community of artists, podcasters, DJs, producers and more who are the driving force in pushing culture forward in the world. That’s not going to change. Last week we had to make some tough decisions to let go of some of our staff, but we did this to ensure SoundCloud remains a strong, independent company. Thank you for the outpouring of love and support. Some of you have asked how you can help–spread the word that we’re not going anywhere and keep doing what you’re doing—creating, listening, uploading, sharing, liking, and discovering what’s new, now and next in music. SoundCloud is here to stay.”

The bullish tone was also evident on the company’s Twitter page.

A key supporter of the platform, Chance The Rapper, revealed he had a “very fruitful call” with Ljung, before uploading a new tune to SoundCloud.

- Advertisement -
portechno elements